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中国精品科技期刊2020
陈玥璋,曾鸣,丑建栋,等. 消费者Check-all-that-apply和喜好度测试在植物近水饮料感官评定中的应用研究[J]. 华体会体育,2022,43(14):59−68. doi: 10.13386/j.issn1002-0306.2021100114.
引用本文: 陈玥璋,曾鸣,丑建栋,等. 消费者Check-all-that-apply和喜好度测试在植物近水饮料感官评定中的应用研究[J]. 华体会体育,2022,43(14):59−68. doi: 10.13386/j.issn1002-0306.2021100114.
CHEN Yuezhang, ZENG Ming, CHOU Jiandong, et al. Research on the Application of the Consumer Check-all-that-apply and Hedonic Test in the Sensory Profiling of Herbal Near-water Beverages[J]. Science and Technology of Food Industry, 2022, 43(14): 59−68. (in Chinese with English abstract). doi: 10.13386/j.issn1002-0306.2021100114.
Citation: CHEN Yuezhang, ZENG Ming, CHOU Jiandong, et al. Research on the Application of the Consumer Check-all-that-apply and Hedonic Test in the Sensory Profiling of Herbal Near-water Beverages[J]. Science and Technology of Food Industry, 2022, 43(14): 59−68. (in Chinese with English abstract). doi: 10.13386/j.issn1002-0306.2021100114.

消费者Check-all-that-apply和喜好度测试在植物近水饮料感官评定中的应用研究

Research on the Application of the Consumer Check-all-that-apply and Hedonic Test in the Sensory Profiling of Herbal Near-water Beverages

  • 摘要: 本研究采用check-all-that-apply(CATA)法与喜好9点标度法相结合的消费者快速感官评价方法,对马尾松、淡竹叶、桑叶、菊花、桂花、薄荷、紫苏、桦树汁露8种草本植物近水饮料的感官特征进行分析。消费者在19个口感和24个气味属性描述词中勾选,对8款近水饮料样品进行感官和喜好度评定。喜好度分析结果表明,消费者对8款植物近水饮料的喜好度存在差异,消费者对薄荷露和桂花露整体喜好度较高,两者差异不显著(P<0.05)。Cochran’s Q test分析结果表明,样品在41个感官属性中均存在显著性差异(P<0.05)。对应分析(Correspondence Analysis,CA)结果说明了8种植物近水饮料之间感官特征的差异,薄荷露感官特征突出,具有清凉、薄荷的特征属性;桂花露感官属性主要表现为桂花香、桃香、甜香;菊花露、紫苏露、桑叶露具有相似的绿茶、甘草、菊花等感官属性;马尾松与淡竹叶露感官特征相似;桦树汁露感官特征不明显。结合消费者李克特量表数据进行惩罚分析(Penalty Analysis,PA),本研究发现注重健康人群并未对产品中草药气味表现出显著的不接受;有饮水添加助饮物习惯的人群更偏好甜香、清凉、金银花的感官特征。因此,消费者快速感官评价CATA法能够有效测试产品的感官属性和消费者偏好,并在新产品开发和市场调研方向展现出广阔的应用前景。

     

    Abstract: The sensory characteristics of 8 herbal near-water beverages were studied, which were separately from Pinus massoniana, Lophatherum gracile, mulberry leaf, chrysanthemum, Osmanthus fragrans, Mentha haplocalyx leaf, Perilla frutescens leaf, and birch sap. The rapid sensory profiling methods involving check-all-that-apply (CATA) test and the 9-point hedonic test were used. The 19 taste and 24 odor attributes were checked by consumers to evaluate the sensory and preference of 8 herbal near-water beverages. The results of hedonic analysis showed that consumers’ preferences had differences between 8 herbal near-water beverages. Mentha haplocalyx leaf and Osmanthus fragrans samples presented higher overall preferences while they did not show significant differences (P<0.05). Cochran’s Q test analysis indicated that 8 samples had significant differences in the 41 sensory attributes (P<0.05). In addition, the results of Correspondence Analysis (CA) demonstrated the sensory differences between the 8 herbal near-water beverages. The sensory characteristics of Mentha haplocalyx leaf sample showed cool and mint properties. Osmanthus fragrans sample showed the odors of Osmanthus, peach, and sweet. Chrysanthemum, Perilla frutescens leaf and mulberry leaf samples all illustrated similar green tea, Glycyrrhiza and chrysanthemum attributes. Sensory characteristics of Pinus massoniana and Lophatherum gracile samples were similar and clear, while the sensory profile of birch sap sample was indistinct. Combined with the Penalty Analysis and the results from consumer Likert’s rating-scale questionnaires, this study showed that health-conscious consumers did not significantly dislike the odor of Chinese herbal medicines. Moreover, it was found that consumers who have the habit of adding herbs into water preferred sweet, refreshing and honeysuckle sensory attributes. Consequently, the consumer rapid sensory profiling method-check-all-that-apply (CATA) test could availably reveal the sensory profile and consumers’ preferences of products, which would show broad application prospects in both directions of new product development and market research.

     

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